How To Build Your Downline Faster With Customized Lead Capture Pages
My collegue, Carl Sorenson, builds lead capture pages for networker marketers. Carl has some strong opinions about what’s wrong with most MLM company websites. I share a lot of his outlook and that’s been the motivation for the Shy Guy Recruiting System. Carl sent along his thoughts in the following article which he’s letting me share with you. Enjoy!
If you’re like any other network marketer trying to prospect and recruit online you probably have already figured out that these replicated websites that most MLM and Network Marketing companies hand out for free to their distributors don’t really convert visitors into signups or leads very well…
And Why Is That?
It’s simple, the websites that most of these companies are handing out are providing your visitors with way too much information and no real defined course of action.
When you go and present someone with a whole pile of information right away you are creating confusion.
Confusion leads the visitor towards indecision.
And this will have your visitor clicking the “back” button in their browser and getting the hell outta there.Â
You probably already know that when doing any type of prospecting or recruiting on the Internet you need to have fresh people to talk to. Not only that but you need their contact information as well, so you can follow up with them and start forging a relationship with them.
Most distributor sites do not supply this. They do not place a lead capture form on your replicated site. So it’s left up to your visitors to contact you. And 9 times out of ten we both know this doesn’t happen unless they are a real go-getter.
The companies that do provide you with a lead capture form on your site usually collect the leads themselves and then want to sell them back to you!
Having your own lead capture page is a quick solve for this problem.
We can build you a quickly read, attractive web page that will highlight your business or product. The entire page is centered around getting your visitor to take ONE course of action.
Submit their contact information if they want to learn more about your business. It’s simple.
With the lead capture page we are able to present your opportunity in a much softer, simpler way. When you make it very easy for your prospect to take the next step they most likely will.
With a lead capture page we aren’t trying to totally sell the prospect on your opportunity right away and force an hour or two of reading on them…
Think of it as more of a teaser page. We are simply trying to entice them to request more information.
And because of the simplicity, you can believe it works!
Have a look at your current company issued website and see what you think.
Would it scare you away at first glance?
When it comes to prospecting on the Internet the simpler and more direct your website is the more visitors you will be able to convert into leads.
Happy Prospecting!
Carl Sorensen
Carl Sorensen is the owner of ezleadcapture.com and offers complete Google Adwords lead generation campaign management for network marketers and people promoting an MLM.
Resources: Lead Capture Pages  Shy Guy Recruiting System
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